Welcome, I'm Keith.

Choose

​Your Path.

Look, I help two types of people:

Homebuyers who want a smart, calm path to their next home...

And agents who want more clients with better systems.

​That's it.

I'm a Homebuyer

I'm renting now or thinking about moving, and I want a clear, honest plan for financing my next home. No games. No pressure.

I'm an Agent or Loan Officer

I want more clients using tech, funnels, and referrals. And I'm interested in Referral Boss content or partnering together.

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About

Who I Am In 30 Seconds

I'm a mortgage strategist and systems nerd based in Franklin, TN, with 24+ years of proven mortgage expertise.

Here's how it breaks down:

On the consumer side:

I co‑run That Mortgage Guy Team, where we use our First Home W.E.A.L.T.H. Plan to help buyers go from "someday" to "keys in hand."

I'm the architect behind the scenes — structuring your loan perfectly and navigating underwriting to ensure a smooth closing.

On the pro side:

I run Referral Boss, where I teach agents and LOs how to build client machines with tech, funnels, and referrals.

Instead of buying junk leads.

Keith Goeringer

NMLS# 488023 · Coverage in 49 States · Equal Housing Lender. This is not an offer to lend. All loans subject to credit approval. Hoot Home Loans. Franklin, TN.

​Agents / LOs → ReferralBoss.co